It's been a long ride since our first aluminium rim in 1991. For 33 years and counting, we've been making bicycle rims with pride.
We roll, drill, anodize, build, and distribute our rims and wheels by hand.
Durable and engineered for serious riders.
Wheels, rims, and hubs make your bike your own.
Learn more about how to get the most out of your ride with our technical guides, installation walkthroughs, and education ...